Two campaigns caught my eye today that I wanted to capture and share as examples of the sheer brilliance of interactive marketing. The first is a campaign in display advertising from Agency Republic. The technique is to target “parents in routine and manual occupations” to reduce smoking in that audience. Click through the image of […]
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Adam is a partner at the digital agency Rosetta, leading the Social Media practice. Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog 










