Comments on: Twitter: The Value of Good Conversation http://adamhcohen.com/twitter-the-value-of-good-conversation/ interactive marketing and social media Fri, 05 Mar 2010 20:51:07 -0400 http://wordpress.org/?v=2.9.2 hourly 1 By: How Twitter Can Save The World « Eric Guerin's Inane Ramblings http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-4593 How Twitter Can Save The World « Eric Guerin's Inane Ramblings Tue, 18 Aug 2009 16:02:29 +0000 http://adamhcohen.com/?p=179#comment-4593 [...] conversation on Twitter is posted by Adam Cohen (or @adamcohen on Twitter) on his blog called Twitter: The Value of Good Conversation where he takes a snapshot of a conversation between Scott Monty (@ScottMonty) and Christopher Penn [...] […] conversation on Twitter is posted by Adam Cohen (or @adamcohen on Twitter) on his blog called Twitter: The Value of Good Conversation where he takes a snapshot of a conversation between Scott Monty (@ScottMonty) and Christopher Penn […]

]]> By: Eric Guerin http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-174 Eric Guerin Fri, 14 Nov 2008 22:17:18 +0000 http://adamhcohen.com/?p=179#comment-174 Great Post Adam! As I mentioned to you, your post inspired me to share my blog post <a href="http://www.smartmarketmovie.com/eric/twitter-save-world/" title="How Twitter Can Save The World" rel="nofollow">How Twitter Can Save The World</a> about my own Twitter story of how I helped one of my Twitter followers who had a flat bike tire find a bike shop in downtown Boston. The quality of conversation and people willing to help others on Twitter is always amazing to me. Again fantastic post, keep up the good work! <a href="http://twitter.com/eric_guerin" rel="nofollow">@eric_guerin</a> Great Post Adam! As I mentioned to you, your post inspired me to share my blog post How Twitter Can Save The World about my own Twitter story of how I helped one of my Twitter followers who had a flat bike tire find a bike shop in downtown Boston. The quality of conversation and people willing to help others on Twitter is always amazing to me. Again fantastic post, keep up the good work!
 @eric_guerin

]]> By: Jim Storer http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-170 Jim Storer Wed, 12 Nov 2008 20:49:16 +0000 http://adamhcohen.com/?p=179#comment-170 @adam - great post! you clued me into this conversation last night as it was happening via twitter and I enjoyed watching along. i've had many similar conversations about twitter (even to the point of open ridicule by family members), but the result is nearly always the same... they thank me at some point down the road. ps... i have to admit, i was completely distracted by the category cloud you have up there in the sidebar. @scott - re: transcription... you might want to check out Tabbloid from HP. You can send it a feed (i.e. a search string from search.twitter.com) and it sends you a roll up in a nice tidy package (that's meant to be printed... on ink... preferably from HP). @adam - great post! you clued me into this conversation last night as it was happening via twitter and I enjoyed watching along. i’ve had many similar conversations about twitter (even to the point of open ridicule by family members), but the result is nearly always the same… they thank me at some point down the road. ps… i have to admit, i was completely distracted by the category cloud you have up there in the sidebar.

@scott - re: transcription… you might want to check out Tabbloid from HP. You can send it a feed (i.e. a search string from search.twitter.com) and it sends you a roll up in a nice tidy package (that’s meant to be printed… on ink… preferably from HP).

]]> By: Marc Meyer http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-169 Marc Meyer Wed, 12 Nov 2008 20:38:07 +0000 http://adamhcohen.com/?p=179#comment-169 Adam, very timely. I value the good conversation as much as anyone and I conclude that though it's 140 characters, we have to be selective of the words we choose. More to the point, the value of your words can hold even greater value depending on who you choose to share them with. So the value holds true if the conversations are not about driving, eating, watching, bathing etc. As soon as people realize that they'll get more out of twitter by being selective of the people they follow-the sooner they will see a higher and greater return in the conversations they have. great post. Adam, very timely. I value the good conversation as much as anyone and I conclude that though it’s 140 characters, we have to be selective of the words we choose. More to the point, the value of your words can hold even greater value depending on who you choose to share them with. So the value holds true if the conversations are not about driving, eating, watching, bathing etc. As soon as people realize that they’ll get more out of twitter by being selective of the people they follow-the sooner they will see a higher and greater return in the conversations they have. great post.

]]> By: Lewis Green http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-168 Lewis Green Wed, 12 Nov 2008 20:37:19 +0000 http://adamhcohen.com/?p=179#comment-168 I resisted for two years: Big mistake. My access to great ideas, good conversation, smart people plus referals and leads has grown by 600 contacts--a third of that this week. Twitter creates community and is good for business, as long as that is not our objective. I resisted for two years: Big mistake. My access to great ideas, good conversation, smart people plus referals and leads has grown by 600 contacts — a third of that this week. Twitter creates community and is good for business, as long as that is not our objective.

]]> By: Justin King http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-167 Justin King Wed, 12 Nov 2008 18:27:43 +0000 http://adamhcohen.com/?p=179#comment-167 Great post, Adam. Hard to explain the value until it is experienced. But, that's everything in the marketing world isn't it? People need to understand the value of the experience, or actually experience it themselves before they can really sink their teeth in it. We live in the "Experience Economy" as Jim Gilmore terms it. Funny how I didn't get it either until I experienced it first hand. I wonder how we show people the overall experience of Social Media in an easy way. Showing conversations as you have here I think is a great start. Love to see clients using Twitter - welcome @kevinertell!! Great post, Adam. Hard to explain the value until it is experienced. But, that’s everything in the marketing world isn’t it? People need to understand the value of the experience, or actually experience it themselves before they can really sink their teeth in it. We live in the “Experience Economy” as Jim Gilmore terms it. Funny how I didn’t get it either until I experienced it first hand.

I wonder how we show people the overall experience of Social Media in an easy way. Showing conversations as you have here I think is a great start.

Love to see clients using Twitter - welcome @kevinertell!!

]]> By: Gino http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-166 Gino Wed, 12 Nov 2008 14:21:38 +0000 http://adamhcohen.com/?p=179#comment-166 The opportunity to capitalize on this stuff to build and sustain community, particularly for interactive marketing, is pretty interesting but, even today, still see intransigent problems with marketers using social media vis-a-vis inappropriately using the communications medium, coordinating the different media like twitter and email in some coherent strategy, and failing to track the results from the different media as feedback into the marketing intelligence loop. The opportunity to capitalize on this stuff to build and sustain community, particularly for interactive marketing, is pretty interesting but, even today, still see intransigent problems with marketers using social media vis-a-vis inappropriately using the communications medium, coordinating the different media like twitter and email in some coherent strategy, and failing to track the results from the different media as feedback into the marketing intelligence loop.

]]> By: Scott Monty http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-165 Scott Monty Wed, 12 Nov 2008 14:13:05 +0000 http://adamhcohen.com/?p=179#comment-165 Adam, thanks for capturing this. Since the messages fly by on Twitter so quickly, sometimes it's difficult to appreciate the full extent of back-and-forth conversations such as these. (Hmm...is there a TwitterTranscript service out there somewhere?) But because tweets are limited to 140 characters, there are some complex issues that don't get the chance to be fully debated or explained. We live in a world of soundbites, where people seem to be focused on the last 5 minutes or on what can fit into a single sentence. At a certain point, it's important to explore things more broadly. For example, in a later tweet this morning, @cspenn mentioned that our conversation concluded that "unions are holding us back." I didn't explicitly say that - in fact, I acknowledged that our competition don't use unions and that makes us less profitable <i>on some vehicle lines</i>. There are people out there who are pro- and anti-union who could debate the impact of the union ad infinitum, and I didn't want to get into that on Twitter, nor do I think it's appropriate for me as an official representative of the company to debate it. I think Twitter is a valuable tool for sparking debate and answering quick questions. But what you've demonstrated Adam, is a way to capture such conversations, bring them to another forum, and allow the conversation to continue. The challenge for the marketer or interested party is to be able to follow the trail of breadcrumbs. But that's another topic... Adam, thanks for capturing this. Since the messages fly by on Twitter so quickly, sometimes it’s difficult to appreciate the full extent of back-and-forth conversations such as these. (Hmm…is there a TwitterTranscript service out there somewhere?)

But because tweets are limited to 140 characters, there are some complex issues that don’t get the chance to be fully debated or explained. We live in a world of soundbites, where people seem to be focused on the last 5 minutes or on what can fit into a single sentence. At a certain point, it’s important to explore things more broadly.

For example, in a later tweet this morning, @cspenn mentioned that our conversation concluded that “unions are holding us back.” I didn’t explicitly say that - in fact, I acknowledged that our competition don’t use unions and that makes us less profitable on some vehicle lines. There are people out there who are pro- and anti-union who could debate the impact of the union ad infinitum, and I didn’t want to get into that on Twitter, nor do I think it’s appropriate for me as an official representative of the company to debate it.

I think Twitter is a valuable tool for sparking debate and answering quick questions. But what you’ve demonstrated Adam, is a way to capture such conversations, bring them to another forum, and allow the conversation to continue. The challenge for the marketer or interested party is to be able to follow the trail of breadcrumbs. But that’s another topic…

]]> By: adam http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-164 adam Wed, 12 Nov 2008 13:01:51 +0000 http://adamhcohen.com/?p=179#comment-164 @rotkapchen I'm a big fan of capturing info from conferences, but haven't quite seen it used as capturing minutes or discussion in a meeting...the right context would be key, but this one was more like watching a live chat. I often wonder how many other good and relevant conversations I'm missing. @Len K - Funny you mention it hasn't exploded into the mainstream and getting news ahead of CNN - CNN is one of the networks embracing Twitter. There are some who would argue it has become mainstream, with cover mentions on Fortune magazine, ABC News during the election, etc. I agree I can't imagine a day if it was as popular as Facebook. @Kevin - thanks for the "reveal" - I didn't want to mention you without talking to you first. I'm really glad you are getting value from twitter, and thanks for the comment. Beware, comments like that will get you more followers ;) @rotkapchen I’m a big fan of capturing info from conferences, but haven’t quite seen it used as capturing minutes or discussion in a meeting…the right context would be key, but this one was more like watching a live chat. I often wonder how many other good and relevant conversations I’m missing.

@Len K - Funny you mention it hasn’t exploded into the mainstream and getting news ahead of CNN - CNN is one of the networks embracing Twitter. There are some who would argue it has become mainstream, with cover mentions on Fortune magazine, ABC News during the election, etc. I agree I can’t imagine a day if it was as popular as Facebook.

@Kevin - thanks for the “reveal” - I didn’t want to mention you without talking to you first. I’m really glad you are getting value from twitter, and thanks for the comment. Beware, comments like that will get you more followers ;)

]]> By: Kevin Ertell http://adamhcohen.com/twitter-the-value-of-good-conversation/comment-page-1/#comment-163 Kevin Ertell Wed, 12 Nov 2008 11:56:53 +0000 http://adamhcohen.com/?p=179#comment-163 Nice post, Adam. I believe I'm the mysterious client referenced, so I'm happy to have inspired your post. I've definitely found a number of interesting tidbits and insights on Twitter, so I'm happy you made the introduction. Plus, while the rest of the world was watching the election results, you kept us up-to-date on the Celtics score via Twitter. :-) @kevinertell Nice post, Adam. I believe I’m the mysterious client referenced, so I’m happy to have inspired your post. I’ve definitely found a number of interesting tidbits and insights on Twitter, so I’m happy you made the introduction. Plus, while the rest of the world was watching the election results, you kept us up-to-date on the Celtics score via Twitter. :-) @kevinertell

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