Last week I had the sincere pleasure of attending a great social media event in Boston, a live taping of Wine Library TV. Gary Vaynerchuk is not only perhaps the most passionate wine enthusiast out there, he’s hilarious and has a personality fit for a burgeoning online TV show. His book tour (for Gary Vaynerchuk’s 101 Wines Guaranteed to Inspire, Delight, and Bring Thunder to Your World) brought him to Boston, where after filming the show he conducted a live Q&A. His show and website encompass everything about community, and Gary himself mentioned he spends 18 hours a day working with his community. (He’s actively responding to folks on Twitter and popping up on many blog posts from the event, among other things). Bottom line: he has an uncanny knack to bring people together. I met too many people to mention who I had previously only known on Twitter or through the Social Media Breakfast series in Boston (I’m still searching for a one-word term to describe that).
Gary’s site leverages everything Web 2.0 has to offer and is clear proof that good content is best served online, where a community can gobble it up. Thanks Gary, for sharing your experiences with the Boston social media crew, and thanks to Dmitri Gunn and the PerkettPR team for organizing. Thanks also to the many sponsors (Barnes & Noble – Boston University, Mzinga, Matchmine, Pour Favor, Select Wine Imports, and Beautiful Things by Charise) for running a great night.
Even if you’ve never had wine before I’d recommend watching this and signing up to see future episodes.