Two recent movie promotional campaigns do a great job combining the storyline, user photos and content (not to mention the ability to share that content easily on networks like Facebook). They’re fun, easy to use and engage the user in more than just an online impression. Has this become the new standard for interactive marketing?
First, the […]
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Adam is a partner at the digital agency Rosetta, leading the Social Media practice. Adam has over 15 years of experience leveraging technology to drive and sustain business value for clients in the Consumer Product, Retail, High Tech, Healthcare and Financial Services industries. More about this blog 










