Comments on: A Quick Snapshot of Old vs. New Media http://adamhcohen.com/old-vs-new-media interactive marketing and social media Fri, 03 Sep 2010 18:20:00 +0000 hourly 1 http://wordpress.org/?v=3.0.1 By: Brad Mays http://adamhcohen.com/old-vs-new-media/comment-page-1/#comment-483 Brad Mays Thu, 18 Dec 2008 05:47:23 +0000 http://adamhcohen.com/?p=234#comment-483 Great content, as usual, Adam. I told someone the other day that traditional media isn't dead, it's just between gigs. It's next gig needs to include the elements you included above, as well as making its content portable in the form of video (some local papers are getting this, but not enough are using video) and looking at ways to be hyper-local. The readership for large dailies can be as diverse as the restaurant scenes in the town. Covering the news and even the concept of news means something much different today than it did just a few years ago. Dailies have a huge advantage over other media in this respect. And, finally, mobile should be a driver for all of this. GPS capabilities play into the concept of hyper local. Local, relevant information for me is the realm of the information flow that local media can own. I think they will eventually. But not before a lot of good, talented people go through some rough times and even turn from the industry altogether. And, I can't believe you were in Dallas and we didn't connect. Next time, for sure. Great content, as usual, Adam. I told someone the other day that traditional media isn’t dead, it’s just between gigs. It’s next gig needs to include the elements you included above, as well as making its content portable in the form of video (some local papers are getting this, but not enough are using video) and looking at ways to be hyper-local. The readership for large dailies can be as diverse as the restaurant scenes in the town. Covering the news and even the concept of news means something much different today than it did just a few years ago. Dailies have a huge advantage over other media in this respect. And, finally, mobile should be a driver for all of this. GPS capabilities play into the concept of hyper local. Local, relevant information for me is the realm of the information flow that local media can own. I think they will eventually. But not before a lot of good, talented people go through some rough times and even turn from the industry altogether. And, I can’t believe you were in Dallas and we didn’t connect. Next time, for sure.

]]> By: Ari Herzog http://adamhcohen.com/old-vs-new-media/comment-page-1/#comment-479 Ari Herzog Thu, 18 Dec 2008 04:31:57 +0000 http://adamhcohen.com/?p=234#comment-479 I don't know anything about Dallas, but one of the first newspapers to understand the internet scene (and still leading the cause) is the <a href="http://www.freep.com" rel="nofollow">Detroit Free Press</a>, despite their noisy front page. I'm about to contact some local newspapers around here to set up some editorial meetings and/or presentations why they are behind the curve. I don’t know anything about Dallas, but one of the first newspapers to understand the internet scene (and still leading the cause) is the Detroit Free Press, despite their noisy front page.

I’m about to contact some local newspapers around here to set up some editorial meetings and/or presentations why they are behind the curve.

]]> By: Aaron Strout http://adamhcohen.com/old-vs-new-media/comment-page-1/#comment-461 Aaron Strout Wed, 17 Dec 2008 19:56:36 +0000 http://adamhcohen.com/?p=234#comment-461 Adam, First of all, great post. I like that you took a constructive vs. destructive angle in trying to explain why traditional newspapers are broken but then when on to suggest ways they could fix what they're doing. To me, I'm amazed that traditional newspapers have done so little and continue to plod along almost as if they've resigned themselves to dying. Second, thanks for the link love. The topic of links in online newspapers is something I picked up from Steve Garfield and Bryan Person. Steve is constantly railing against the newspapers and their shortsightedness for not including links (both from an experiential perspective but also from an SEO perspective as you point out in your post above). Thanks again for delivering the value! Best, Aaron | @astrout Adam,

First of all, great post. I like that you took a constructive vs. destructive angle in trying to explain why traditional newspapers are broken but then when on to suggest ways they could fix what they’re doing. To me, I’m amazed that traditional newspapers have done so little and continue to plod along almost as if they’ve resigned themselves to dying.

Second, thanks for the link love. The topic of links in online newspapers is something I picked up from Steve Garfield and Bryan Person. Steve is constantly railing against the newspapers and their shortsightedness for not including links (both from an experiential perspective but also from an SEO perspective as you point out in your post above).

Thanks again for delivering the value!

Best,
Aaron | @astrout

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