From the category archives:

eCommerce

Do Alternate Payment Methods Help Retailers?

by adam on January 15, 2009 · View Comments

in Retail, Rosetta, eCommerce

Alternate payment methods (APM), in eCommerce terms, are ways to complete a transaction without using the normal credit card authorization process.  For the past couple of years Rosetta has completed a quick study of a hundred leading online retailers using the big players in this space.  Paypal, BillMeLater, and Google Checkout are the ones we […]

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Redefining Social Commerce

by adam on November 26, 2008 · View Comments

in Customer Engagement, Social Media, Social Networking, eCommerce

Danger?
Folks shy away from the term “social commerce.”  Why?  I asked the question on Twitter, “What’s the first thing that pops in your mind when you hear the term ‘social commerce?’” and I received quite a number of cynical (and humorous) responses:

@k_seas: “Pyramid Scheme : - ) kidding”
@illig: “Social commerce: Prostitution, human trafficking and ice cream socials. In […]

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Transitions: The new Borders.com

by adam on May 27, 2008 · View Comments

in Brulant, Delivery, Retail, eCommerce

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Top Retailers and Social Media – Designing our next study

by adam on March 21, 2008 · View Comments

in Brulant, Interactive Marketing, Retail, Social Media, eCommerce

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